Our lab-grown diamond pieces are more than jewelry; they're purposeful creations, designed to capture and celebrate the cherished moments of your life – love, joy, and the milestones that define your story.

With a team of passionate, driven, and hard-working individuals, and a commitment to exquisite craftsmanship and attention to detail, Riona Jewel crafts pieces that bring brilliance to life.

The Founders

Our story is a tapestry woven from the threads of rural Gujarat, where the values of hard work and community are deeply ingrained. Keyur and Prashant, cousin brothers, hail from the village of Khambhaliya in Amreli district. Their childhood was shaped by the rhythms of farming, their fathers' dedication to the land instilling in them a profound respect for honest labor and resilience.

Tushar, our close friend and collaborator, brings a unique perspective from Monpur village in Bhavnagar district. Though geographically distinct, our upbringings shared a common thread: the unwavering dedication of our fathers, all farmers, who taught us the importance of providing for our families through hard work and integrity.

Our paths converged during our pursuit of higher education, where the seeds of our jewelry venture were sown. Keyur, with his innate ability to see opportunity and embrace calculated risks, and Prashant, a 'mister perfect' with an unwavering eye for every minute detail, began exploring the world of design and craftsmanship. Tushar, possessing a wealth of knowledge and a pragmatic approach, focused on incremental progress, determined to make life better one day at a time, quickly became an indispensable part of our vision.

We began crafting jewelry together, transforming our shared passion into a burgeoning business. Our diverse backgrounds, united by the common values instilled in us by our farming fathers, fueled our collaboration. Keyur's strategic vision, coupled with his willingness to venture into new territories, Prashant's meticulous attention to detail, ensuring perfection in every piece, and Tushar's design expertise, driven by a commitment to continuous improvement, formed the perfect synergy.

Our journey, from the fields of Khambhaliya and Monpur to the heart of our jewelry venture in Surat, is a testament to the power of shared dreams and the enduring bonds of friendship. We are three founders, united by our past, driven by our passion, and committed to crafting beautiful, ethical jewelry that reflects our shared values and honors the legacy of our hardworking fathers.

Each design we create carries a piece of our passion, a reflection of the dedication we pour into our work.

We feel privileged to be a part of our clients' joyful moments. Hearing the stories of happiness associated with our lab-grown diamond creations is truly the most rewarding aspect of our work.

We Love ALL Love

We believe that everyone who walks through our doors should feel included and loved no matter how they look, what they believe in, or how much money they have. We’re proud of the inclusive community we’ve grown around the globe.

“Every piece we design takes a piece of our heart with it.”

It is truly an honor to be part of our clients’ amazing lives, and hearing stories of all their happy times associated with Riona Jewel is our favorite part of the job.

Our Commitment

We’re committed to ensuring our jewelry honors both people and planet

Ethically Sourced

We believe it is unacceptable to provide conflict diamonds and are proud supporters of The Kimberley Process.

Environmentally Responsible

We work closely with our suppliers to ensure our products are produced in the most ethical way possible.

Sustainability Focused

We offer both lab created and rough diamonds, both of which are sustainable and beautiful options.